by Scott Pinkney | Jun 27, 2023 | Cannes
The invitation, the shortlist, the …they did what? On March 7th, I received word that I was invited to be on the awarding jury at the 2023 Cannes Lions Festival of Creativity. My first time at Cannes was in the inaugural year of the Direct Lions category, and the...
by Scott Pinkney | Jun 26, 2023 | Cannes, Uncategorized
Finding our creative North Star On Sunday June 25th, I met my fellow judges for the first time live. Two days later we walked away from this experience praising one another for the level of respect, honesty, integrity, and guts demonstrated in ensuring we awarded...
by Scott Pinkney | Jun 23, 2023 | Cannes
The power of perspective and AI inspired storytelling As you can imagine, a big theme for most jury discussions after the awarding of medals was the impact of AI. AI was present in many of the cases entered across multiple categories, and the impact it made on...
by Scott Pinkney | Jun 22, 2023 | Cannes
Insights from the Jury table The Creative Data Lions celebrates the interplay of ideas and information. All of the entries we reviewed needed to demonstrate how the work was enhanced or driven by the creative use, interpretation, analysis, or application of data. It...
by Scott Pinkney | Jun 21, 2023 | Cannes
Top 10 themes coming out of Cannes 2023 There was no shortage of insights coming out of this year’s awards shows. I was left in awe at the size and complexity of some of the ideas submitted from across the globe. Based on the work I saw, it was clear that we, as a...