WE ORCHESTRATE EXPERIENCES AT ALL CONSUMER TOUCH POINTS

WHAT WE DO

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Personalization & Targeting

How we segment and plan our messaging to reach like-targets.

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Personalized Experiences

How we use data to deliver the right message to the right person at the right time.

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Measurement & Testing

How we plan, execute and evaluate the effectiveness of our campaigns.

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Platform Activation & Optimization

How we engage your customers across platforms and journeys.

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Creative excellence

How we bring it all to life to tell your brand story.

Personalization & Targeting

Data Journey Mapping TM

  • Data capture strategy
  • Content and channel audit

Insight driven targeting

  • Unique audience and profile targeting
  • Segmentation planning

Data Science

  • Predictive models
  • Cluster analysis
  • Segment Migration
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Personalized Experiences

Journey Development

  • Complex, multi-touch customer journeys across all channels
  • Identification of data personalization prioritization leveraging multiple data points
  • Connected commerce
  • Connected content & intelligent channel mapping

Action-based trigger strategy

  • Utilizing messaging framework
  • Realtime cadence
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Measurement & Testing

Measuring Success

  • Determine KPIs across all touchpoints
  • Post-campaign analytics and revenue attribution

Test & Learn

  • Road mapping and implementation
  • Multi-variate and A/B testing
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Platform Activation & Optimization

CRM Platform Expertise

  • Salesforce, Braze, Adobe and Marketo activation

Multi-touch Journey Building

  • Complex journey mapping
  • Technical design
  • Implementation
  • Multiple data sources incl. API’s and Webhooks

CRM Campaigns

  • Development
  • Quality assurance
  • Deployment across Email, Push, IAM & Meta channels
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Creative Excellence

Data inspired storytelling

  • Connected customer experiences across multiple channels
  • Content Mapping for message prioritization

Purposeful Design

  • Template design & build
  • Dynamic content and modular approach

Flawless execution

  • Stringent QA methodology
  • Synergy and alignment to master Brand strategy
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HAVE A PROJECT IN MIND?

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